The Digital Marketing Secret You May Not Know

Digital Marketing secret

There’s a Digital Marketing secret you may not know! While it appears that digital marketing generates more clicks than any other channel, it’s actually a waste of money, as only a small percentage of those clicks are from people, not bots. This means that you’ll be spending money on ad impressions rather than key business outcomes. And while ad impressions may seem the best metric to use to measure marketing performance, they’re not.

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